Components and page templates in Webflow

Seppo Riiho hymyilee
Seppo
4.6.2026
A simple description of components and page templates

Webflow components give you the freedom to build pages yourself

Does this sound familiar? Publishing a new page means contacting a developer. A new campaign page, event page, landing page — the content is ready, but the page itself is missing.

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Webflow websites can be built so that you can create completely new pages yourself — without the design or technical side suffering.

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A ready-made structure, you design the content (page template)

In addition to regular pages, page templates are designed with a simple pre-built structure and basic elements ready and waiting. Every template has an empty space (component slot) that you fill however you like.

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Page templates can be designed for different purposes, with certain building blocks already in place for specific use cases.

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Very minimal and flexibel templates can also be designed where only the navigation and footer are in place, for example.

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You build the page from building blocks made just for you (components)

Just drop ready-made building blocks into the empty space in the template  — hero image, CTA box, text section, contact form, team presentation, whatever you want.

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The building blocks are built specifically for you, so they work together, follow your brand and look great regardless of the order or combination you use them in.

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You edit the content to fit your page

Once the building blocks are in place, you edit their content — texts, images, links — to fit that specific page. The structure and design stay in order throughout.

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The result

You can build a campaign page, event page, landing page or anything you can dream of without needing help or waiting for a slot in your developer's calendar.

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This doesn't happen by itself, though. The page turns out exactly how you want and looks great because the building blocks have been carefully built to fit your needs.

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Components and page templates need to be designed and built with care, specifically for your needs.

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Done well, they are one of the best features of a Webflow website.

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Read more at webflow.

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